Horizm provides a new, real-time solution to digital inventory management, leveraging artificial intelligence to help sports and entertainment better track, value and monetize their digital media. Used by the likes of Real Madrid and Chelsea, Horizm’s award-winning platform enables rights holders, agencies and talent to drive more value for their partners and create new revenue streams from existing inventory. Horizm also enables brands to identify high performing assets that reach their target audience and ensure greater return on their partnership/sponsorship investment.
Their 'Digital Value of Fans Report' projects that the combined online inventory of the teams in the world’s top sports leagues will be worth more than €1 billion by the end of this year. That’s’ a billion-euro opportunity that is largely being under exploited. To view the report, click on the image.